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Discover why Times Ten Design is your go-to home stager and get an inside look at how we shop for our staging projects.

Writer's picture: Times Ten Design, Owner Jen HoseyTimes Ten Design, Owner Jen Hosey

Updated: Dec 5, 2024


Desk and office in luxury home
Office Staged by Times Ten Design


When it comes to staging a home, the magic is in the details. Every piece of furniture, every throw pillow, every light fixture, and every accessory plays a role in transforming a space and attracting potential buyers. At Times Ten Design, we take pride in our methodical and creative approach to sourcing and shopping for the perfect pieces to bring a home to life. We hope to be the answer to your Google search "home stager near me!"


In this blog, we’ll take you behind the scenes of how we shop for staging projects, ensuring that each property we stage is designed to sell fast and at the best possible price.


1. Understanding the Buyers Vision and Needs

Before we even step into a store or browse online, the first step in our shopping process is to understand the property we’re staging and the target market.

  • Location and Market: We always take into account the neighborhood and style of the home. A modern loft in downtown Denver requires a different look than a suburban family home in Cherry Creek, so we adapt our shopping choices to match.

  • Client’s Goals: We talk to our clients about their goals for the sale. Are they looking to attract first-time buyers or investors? Is the property a high-end luxury home, or is it more affordable? Understanding these objectives helps us decide on the right pieces that will make the most impact.

  • Current Trends: We stay on top of current design trends to make sure the pieces we select aren’t just timeless—they’re on point with what’s popular in the market at the moment.


2. Creating a Vision for the Space

Once we have all the details we need, it’s time to create a vision for the space. We consider the layout, natural lighting, and flow of the rooms to design a cohesive look that highlights the home’s best features.

  • Focal Points: We look for areas in the home that could use an extra boost, like living rooms or kitchens. These spaces often become the focal point of our shopping because they make the biggest first impression on potential buyers.

  • Color Palette: The right colors are key to making a space feel warm and inviting. We typically choose a neutral base palette for the larger furniture pieces (think beige, gray, white), then add pops of color with accessories like pillows, throws, and rugs. This creates a balanced, cohesive look that appeals to a broad range of tastes.

  • Functional Spaces: We also focus on making sure the furniture arrangement feels functional. In some cases, smaller spaces might benefit from multi-purpose pieces, like ottomans with hidden storage or foldable tables that can be tucked away when not in use.


3. Sourcing the Perfect Pieces: Where We Shop

Once we have a clear idea of the vision, we hit the stores (both physical and online). Here are some of our favorite places to shop for staging pieces:

  • Target: For affordable, on-trend decor, Target is a must. Their Threshold and Project 62 lines offer stylish, high-quality furniture and accessories that fit a range of budgets. We love how easy it is to find trendy yet affordable items like accent chairs, lamps, and rugs.

  • HomeGoods: HomeGoods is a treasure trove for unique items that add character to a space. From quirky art to stunning statement mirrors, we find many of our standout pieces here. The best part? Their constantly changing inventory means we can always find something fresh.

  • Wayfair: Wayfair is perfect for browsing a vast selection of furniture and decor in one place. With a wide variety of styles—from contemporary to traditional—Wayfair gives us plenty of options to choose from, including custom pieces for those looking for a unique touch.

  • Wholesalers: For larger, more functional pieces (think sofas, dining tables, or full bedroom sets), we often turn to trusted wholesalers like Ashley Furniture and Global Views. These sources give us high-quality, durable pieces at competitive prices, which is key for outfitting multiple rooms in a home. We wrote a whole blog on this here!

  • Amazon: When we need a last-minute solution or something specific, Amazon has been a lifesaver. They offer a huge range of affordable, functional furniture and decor, often with the option of expedited shipping. We turn to Amazon when we need to fill in smaller gaps—such as lamps, side tables, or bedding.

  • Local Boutiques and Showrooms: In addition to big-box retailers, we love supporting local Denver boutiques. These showrooms offer one-of-a-kind items that set our staging projects apart from others. Whether it’s a handpicked sculpture or a locally crafted coffee table, these pieces give our designs a personal touch that feels bespoke.


4. The Shopping Process: A Seamless Workflow

At Times Ten Design, we’ve developed a smooth, efficient workflow when shopping for staging projects. We understand that timing is key, so we aim to streamline our process and get the right items in the home as quickly as possible.

  • Online Shopping: A lot of our shopping is done online. We have our favorite sites saved and organized by category, so when it’s time to buy, we can quickly narrow down our options. We also make use of detailed reviews and customer photos to ensure that the quality and aesthetic of the items are up to our high standards.

  • In-Store Sourcing: While online shopping is convenient, there’s nothing like seeing furniture in person. We visit stores like HomeGoods, Target, and local showrooms to touch and feel the quality of the items. This helps us ensure that everything we bring into a home is sturdy and of excellent quality.

  • Design Coordination: Once we’ve selected the pieces, we map out where they’ll go in the home. We may mix and match items from different stores to create a curated look that’s both functional and beautiful. For example, pairing a sleek, modern sofa from Wayfair with a vintage-style rug from HomeGoods can give the space the perfect balance of style and warmth.


5. Balancing Budget and Style

Staging can sometimes be a balancing act between staying within budget and delivering a high-end, stylish look. We pride ourselves on making every dollar count and carefully curating our shopping list to ensure that our clients get the best return on investment.

  • Mixing High and Low: One of our tricks is mixing high-end statement pieces with more affordable finds. A luxurious velvet sofa might be paired with a more budget-friendly coffee table, creating an elevated look without going over budget.

  • Timeless Choices: We choose timeless pieces that are versatile enough to appeal to a broad range of buyers, which means they’ll also have lasting value for the homeowner.

  • Smart Shopping: We always keep an eye out for sales, clearance events, and discount codes. In the world of staging, it’s essential to find quality pieces at great prices, and we never pay full price when we don’t have to!


6. The Finishing Touches

Once the larger furniture pieces are in place, we turn our attention to the finishing touches that elevate the look of the home and make it feel inviting. Small accessories like throw pillows, cozy blankets, decorative books, and stylish lamps make a huge difference in the overall feel of a room.

  • Styling Each Room: Our team works to ensure that every room has just the right balance of furniture, decor, and accessories. We carefully place items in strategic locations to create flow and interest without overcrowding.

  • Fresh Florals and Greenery: Adding plants and fresh flowers can make a home feel more vibrant and lived-in, so we always add these last-minute touches to our staging projects. They not only brighten up a space but also add texture and life.


Conclusion: The Times Ten Design Approach. We hope to be the answer to your Google search "Home Stager Near Me!"


At Times Ten Design, shopping for staging projects is all about carefully curating a collection of pieces that will resonate with buyers and help sell homes faster and for top dollar. By combining our knowledge of current trends, expert sourcing, and attention to detail, we’re able to turn any property into a beautifully staged home ready for sale.

From furniture to accessories, every item is thoughtfully selected to highlight a home’s best features and create a space that feels both stylish and inviting. If you’re looking for a staging team that knows how to shop smart and create stunning results, Times Ten Design is here to help!

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